涓崡姘戞棌澶у瀛︾敓璧勫姪綆＄悊涓績涓庝綘鍚岃鍔╃悊鍥㈤槦鎴愮珛浜?/span>2010騫?鏈堬紝鏄崗鍔╁紑灞曞鏍″鐢熻祫鍔╁伐浣溿�佺粍緇囩瓥鍒掔浉鍏寵偛浜烘椿鍔ㄣ�佹繁鍏ュ搴粡嫻庡洶闅懼鐢熷浼犺祫鍔╂斂絳栥�佸弽棣堜俊鎭�佸紑灞曡皟鐮旂殑鍕ゅ伐鍔╁鎬ц川鐨勫鐢熷洟浣撱�傚悓鏃朵篃鏄鐢熻嚜绔嬭嚜寮恒�佸睍紺鴻嚜鎴戙�佷簰鍔╁弸鐖辯殑騫沖彴銆?/span>
宸ヤ綔鍐呭錛?/span>鍥㈤槦涓昏璐熻矗鍗忓姪瀹屾垚鍏ㄦ牎鐨?/span>鍚勯」璧勫姪宸ヤ綔錛屽唴瀹瑰寘鎷搴粡嫻庡洶闅捐瀹氥�佸浗瀹跺姪瀛﹁捶嬈句唬鍋褲�佸浗瀹跺鍔╁閲戙�佷復鏃跺洶闅捐ˉ鍔╀互鍙婂悇綾葷ぞ浼氳祫鍔╃殑鐢寵瀹℃牳銆佹暟鎹暣鐞嗙瓑宸ヤ綔錛?/span>騫剁Н鏋佸悜鍏ㄦ牎甯堢敓瀹ｄ紶璧勫姪鏀跨瓥銆傛澶栵紝涓庝綘鍚岃鍔╃悊鍥㈤槦榪?/span>緇勭粐寮�灞曡祫鍔╄偛浜轟富棰?/span>鐗硅壊媧誨姩銆傚璧勫姪鏀跨瓥鐭ヨ瘑绔炶禌銆?/span>鏆栭椈璁茶堪澶ц禌銆佸姪鐞嗛閲囧睍銆佹妧鑳藉煿璁?/span>絳夋椿鍔ㄣ�?/span>
鍥㈤槦綺劇錛?/span>鍥㈤槦姣忎綅鎴愬憳濮嬬粓縐夋寔鈥滀袱棰楀績鈥濆拰鈥滀袱縐嶇簿紲炩�?/span>錛?/span>鍗?/span>璐ｄ換蹇冨拰涓婅繘蹇冿紝濂夌尞綺劇鍜屽洟闃熷悎浣滅簿紲烇紝濮嬬粓鍧氭寔鍦ㄦ彁鍗囪嚜韜涓氭按騫充互鍙婄患鍚堢礌璐ㄧ殑鍚屾椂錛屾湇鍔″ソ鍏ㄦ牎甯堢敓錛岃鏇村鍚屽浜嗚В鍥藉銆佺ぞ浼氬拰瀛︽牎鐨勮祫鍔╂斂絳栵紝鎰熷彈鍏氬拰鍥藉鐨勬俯鏆?/span>銆?/span>
涓�銆侀儴闂ㄨ緗強鑱岃矗錛?/span>
1.鎶�鏈儴錛?/span>涓昏璐熻矗鍏ㄦ牎淇℃伅涓庢暟鎹殑姹囨�匯�佸鐞嗕笌緇存姢錛岃祫鍔╀俊鎭郴緇熺殑榪愯惀涓庣淮鎶わ紝涓哄姪鐞嗗姙鍏彁渚涙妧鏈敮鎸侊紝璐熻矗鍥藉鍔╁璐鋒鍙婅繕嬈劇瓑宸ヤ綔銆?/span>
2.瀹ｄ紶閮細涓昏璐熻矗宸ヤ綔鍔ㄦ�佺殑鎶ラ亾銆佸浼犲睍鏉垮埗浣溿�佹搗鎶ヨ璁°�佽棰戝壀杈戙�佸井淇″叕浼楀彿鎺ㄦ枃鍒朵綔銆佹憚褰便�佹潅蹇楃紪鍐欍�佸畼Q鍙婂叾浠栧浼犲鉤鍙扮殑榪愯惀絳夈�?/span>
3.縐樹功閮細涓昏璐熻矗鏂囦歡褰掓。涓庢暣鐞嗐�?/span>浼氳璁板綍銆?/span>浜哄憳瀹夋帓銆佷漢鍛樿�冩牳銆佸唴鍔＄鐞嗐�佸洟闃熷唴閮ㄥ緩璁劇瓑宸ヤ綔銆?/span>
浜屻�?/span>鍥㈤槦鐗硅壊媧誨姩綆�浠嬶細
1.緇胯壊閫氶亾
涓昏璐熻矗綰夸笂綰夸笅鈥滅豢鑹查�氶亾鈥?/span>宸ヤ綔錛岀‘淇濇瘡涓�浣嶅搴粡嫻庡洶闅炬柊鐢熼『鍒╁叆瀛?/span>錛?/span>綰夸笂綰夸笅鍏ㄥぉ涓�绔欏紡鏂扮敓鍏ュ緇胯壊閫氶亾錛屽湪榪庢柊鎬葷珯鏂扮敓鎶ュ埌鐜板満璁劇珛緇胯壊閫氶亾涓撳尯錛岀畝鍖栨姤鍒版墜緇紝鎻愰珮鍔炰簨鏁堢巼錛屼負鎵�鏈夋彁鍑虹敵璇蜂笖絎﹀悎鏉′歡鐨勫搴粡嫻庡洶闅懼鐢熼『鍒╅�氳繃緇胯壊閫氶亾鍏ュ鎻愪緵鏈夊姏淇濋殰銆?/span>
2.璧勫姪鐭ヨ瘑绔炶禌
瀛︾敓璧勫姪鏄竴欏規斂絳栨�у己銆佸叧娉ㄥ害楂樼殑宸ヤ綔錛屽涔犲拰浜嗚В璧勫姪鏀跨瓥鏄瘡涓�鍚嶉潚騫村鐢熷挨鍏舵槸鍙楄祫鍔╁鐢熺殑涔夊姟銆傝繎騫存潵錛屽厷鍜屽浗瀹朵笉鏂慨璁㈠拰瀹屽杽鍚勭被璧勫姪鍒跺害錛岃祫鍔╂斂絳栧彂鐢熶簡姣旇緝澶х殑鍙樺寲錛屾斂絳栬鐩栭潰鏇村箍錛岃祫鍔╁姏搴︽洿澶?/span>銆備笌浣犲悓琛屽洟闃熸瘡騫寸粍緇囧紑灞曡祫鍔╃煡璇嗙珵璧涳紝閫氳繃絎旇瘯銆佹姠絳斻�佹儏鏅繍鐢ㄥ垎鏋愮瓑褰㈠紡錛?/span>鍦ㄥ叏鏍¤寖鍥村唴瀹ｈ璧勫姪鏀跨瓥錛屽紩瀵煎鐢熶簡瑙ｃ�佸涔犮�佹帉鎻℃渶鏂扮殑璧勫姪鏀跨瓥鍜岀煡璇嗭紝鍋氬埌瀛︿互鑷寸敤銆?/span>
3.鈥滄垚闀垮鑸�濆煿璁鍒?/span>
鈥滄垚闀垮鑸�濆煿璁鍒掗拡瀵瑰洟闃熷鐢熷姪鐞嗗紑灞曠ぞ浜ょぜ浠�佸伐浣滄妧鑳姐�佺患鍚堢礌璐ㄦ彁鍗囩瓑緋誨垪鍩硅媧誨姩錛屽InDesign銆丳hotoShop銆丒xcel銆佺綾蟲帓鐗堛�佹柊闂繪姤閬撱�佸叕鏂囧啓浣滅瓑鍚勯」鍩硅錛岃嚧鍔涗簬鍏ㄦ柟浣嶆彁鍗囧洟闃熸垚鍛樼殑鍔ㄦ墜鑳藉姏鍜岀患鍚堢礌璐ㄣ�?/span>
4.鍐瀵掕。媯夎鍙戞斁
鍥㈤槦鎴愬憳縐瀬涓誨姩錛屽垱鏂版柟寮忔柟娉曪紝涓嶆柇鎺ㄥ姩瀛︽牎瀵掕。媯夎鍙戞斁宸ヤ綔楂樻晥銆佺簿鍑嗗畬鎴愶紝涓烘彁鍗囪祫鍔╂俯搴﹀仛鍑鴻礎鐚�傚伐浣滀腑錛屽洟闃熸垚鍛樹粠瀛︾敓瑙嗚鍑哄彂錛屽嬈″氨緹界粧鏈嶅強媯夎嬈懼紡絳夊叿浣撶粏鑺備笌鍘傚娌熼�氾紝姣忓勾浼氶�夊嚭榪戝洓鍗佺嬈懼紡鏂伴銆佷繚鏆栧悎韜殑緹界粧鏈嶅強媯夎錛岀簿蹇冨埗浣滃瘨琛ｈ瘯絀挎帹鏂囷紝璁╁悓瀛︿滑棰勫厛鎸戦�夊枩嬈㈢殑嬈懼紡錛岃鐪熷竷緗瘯琛ｅ満鍦幫紝鍗忓姪鍙楄祫鍔╁鐢熼�夋嫨騫剁櫥璁板悎閫傜殑嬈懼紡鍜屽昂鐮侊紝鏈�鍚庡彂鏀捐嚦瀛︾敓瀹胯垗銆?/span>
5.鍥㈤槦閫佹瘯
涓庝綘鍚岃鍔╃悊鍥㈤槦鏄竴涓湁娓╁害鐨勫ぇ瀹跺涵錛屾瘡鍒版瘯涓氬閮戒細涓烘瘯涓氬姪鐞嗕婦鍔炴閫佷細錛屼細涓婃湁鑰佸笀鐨勭湡鎸氱紱忥紝鏈夊闀垮濮愮殑娓╂儏鍙戣█錛屾湁瀛﹀紵瀛﹀鐨勭簿褰╄〃婕旓紝姣忓勾鐨勮〃婕旀�昏兘緇欎漢鎰忔兂涓嶅埌鐨勬儕鍠滐紝鐣欎笅娣卞埢鐨勫嵃璞°�?/span>
